Popcorn Media, mediaplanning software for TV and radio

We're the experts

Thanks to our mediaplanning, IT and market expertise, Popcorn Media provides efficient, reliable and user-friendly software dedicated to buying and selling advertising spaces.

These powerful customer-oriented solutions are designed for media agencies, sales houses and media audit firms.

Popcorn Media is a key player in France, Belgium and Morocco. Popcorn Media is owned by Ipsos Group.

Our efficient software

Popcorn Media's software is at the cutting edge of technology and comes with a wide range of features.

It makes use of numerous types of audience data (Médiamétrie, GFK, Kantar Worldpanel, Ipsos…) as well as advertising rates and other specific data.

It feeds into our clients' IT systems and interfaces with any type of billing, planning and ad-monitoring software. Popcorn Media also provides user training and a responsive help desk.

PopTV, the TV mediaplanning software

Productive and secure, PopTV is the reference to analyse the TV advertising market in its entirety and to manually or automatically plan campaigns, based on all operational criteria of mediaplanning and competitiveness. PopTV consolidates TV investments in real-time and post-evaluates campaign performance.
PopRM, the revenue management software

With PopRM, TV/Radio sales houses increase their revenue and optimise their operating costs. PopRM automatically processes and optimises the planning. PopRM interfaces with any types of planning software.
PopRadio, the radio mediaplanning software

Productive and secure, PopRadio is the reference to analyse the radio advertising market in its entirety and to manually or automatically plan campaigns, based on all operational criteria of mediaplanning and competitiveness. PopRadio consolidates radio investments in real-time and post-evaluates campaign performance.
PopExchange,
the exchange of electronic data

PopExchange accelerates the exchange of electronic data and minimises the impacts on all information systems and organisations. PopExchange also enables the standardisation as well as the customisation of the transferred data and sees to its storage.
PopPricing, tariff schedule

Interfaced with PopTV and PopRadio, PopPricing helps TV and radio sales houses with the production and the optimisation of the tariff schedule whilst taking into account their financial targets.
PopDom, mediaplanning for Overseas Territories

Productive and secure, PopDom is the reference in the Overseas Territories (Reunion, Martinique, Guadeloupe, French Guyana, New Caledonia & Polynesia) to analyse the TV and radio advertising market in its entirety and to manually or automatically plan campaigns, based on all operational criteria of mediaplanning and competitiveness.

PopTV, the TV mediaplanning software

Productive and secure, PopTV is the reference to analyse the TV advertising market in its entirety and to manually or automatically plan campaigns, based on all operational criteria of mediaplanning and competitiveness. PopTV consolidates TV investments in real-time and post-evaluates campaign performance.

PopRM, the revenue management software

With PopRM, TV/Radio sales houses increase their revenue and optimise their operating costs. PopRM automatically processes and optimises the planning. PopRM interfaces with any types of planning software.

PopRadio, the radio mediaplanning software

Productive and secure, PopRadio is the reference to analyse the radio advertising market in its entirety and to manually or automatically plan campaigns, based on all operational criteria of mediaplanning and competitiveness. PopRadio consolidates radio investments in real-time and post-evaluates campaign performance.

PopDom, mediaplanning for Overseas Territories

Productive and secure, PopDom is the reference in the Overseas Territories (Reunion, Martinique, Guadeloupe, French Guyana, New Caledonia & Polynesia) to analyse the TV and radio advertising market in its entirety and to manually or automatically plan campaigns, based on all operational criteria of mediaplanning and competitiveness.

Meet the needs

Popcorn Media provides close support to its clients. As an editor of our own solutions, we are in a position to address a wide range of requests from the key players (media agencies, sales houses, broadcasters, advertisers).

We accurately meet their multiple needs – be it technical, operational or strategic – and effectively ensure the implementation of our solutions.

Partnership

For more than 30 years, Popcorn Media has been a privileged partner of the advertising market. In an increasingly complex and ever-changing environment, we are actively engaged in a continuous improvement process.

In response to the necessity to adapt and the need to think ahead, we work hand in hand with our clients and participate in short and long-term transformations of mediaplanning activities.

Our clients

Belgique GroupM | Havas Media | Mediaplus

Contact

35, rue du Val de Marne 75013 Paris
+33 (0)1 56 89 32 32

MANAGEMENT

Frédéric Hervy
Directeur

CLIENT SERVICE MANAGEMENT

Martine Moussa
+33 (0)1 56 89 32 68

Serge Avril
+33 (0)1 56 89 32 31

SUPPORT

TV support
Radio support
Poppy support
PopExchange support

CAREER OPPORTUNITIES

Join us