Popcorn Media, mediaplanning software for TV and radio

We're the experts

Thanks to our mediaplanning expertise, IT expertise and market expertise, Popcorn Media provides efficient, reliable and user-friendly software dedicated to buying and selling advertising spaces.

These powerful and customer-oriented solutions are designed for media agencies, sales houses and media audit.

Popcorn Media is a key player in France, Belgium and Morocco. Popcorn Media is owned by Ipsos Group.

Our efficient software

Popcorn Media software is at the cutting edge of technology and comes with a wide range of features.

It includes any type of audience data (Médiamétrie, GFK, Kantar Worldpanel, Ipsos…) as well as advertising rates and other specific data.

It feeds into our clients IT systems and interfaces with any type of billing, planning and ad-monitoring software. Popcorn Media also provides user training and a responsive help desk.

PopTV, the TV mediaplanning software

Productive and secure, PopTV is the reference to analyse the TV advertising market in its entirety and to manually or automatically plan campaigns, based on all operational criteria of mediaplanning and competitiveness. PopTV consolidates TV investments in real-time and post-evaluates campaign performance.
PopRM, the revenue management software

With PopRM, TV/Radio sales houses increase their revenue and optimise their operating costs. PopRM automatically processes and optimises the planning. PopRM interfaces with any types of planning software.
PopRadio, the radio mediaplanning software

Productive and secure, PopRadio is the reference to analyse the radio advertising market in its entirety and to manually or automatically plan campaigns, based on all operational criteria of mediaplanning and competitiveness. PopRadio consolidates radio investments in real-time and post-evaluates campaign performance.
PopExchange,
the exchange of electronic data

PopExchange accelerates the exchange of electronic data and minimises the impacts on all information systems and organisations. PopExchange also enables the standardisation as well as the customisation of the transferred data and sees to its storage.
PopPricing, tariff schedule

Interfaced with PopTV and PopRadio, PopPricing helps TV and radio sales houses with the production and the optimisation of the tariff schedule whilst taking into account their financial targets.
PopDom, mediaplanning for Overseas Territories

Productive and secure, PopDom is the reference in the Overseas Territories (Reunion, Martinique, Guadeloupe, French Guyana, New Caledonia & Polynesia) to analyse the TV and radio advertising market in its entirety and to manually or automatically plan campaigns, based on all operational criteria of mediaplanning and competitiveness.

PopTV, the TV mediaplanning software

Productive and secure, PopTV is the reference to analyse the TV advertising market in its entirety and to manually or automatically plan campaigns, based on all operational criteria of mediaplanning and competitiveness. PopTV consolidates TV investments in real-time and post-evaluates campaign performance.

PopRM, the revenue management software

With PopRM, TV/Radio sales houses increase their revenue and optimise their operating costs. PopRM automatically processes and optimises the planning. PopRM interfaces with any types of planning software.

PopRadio, the radio mediaplanning software

Productive and secure, PopRadio is the reference to analyse the radio advertising market in its entirety and to manually or automatically plan campaigns, based on all operational criteria of mediaplanning and competitiveness. PopRadio consolidates radio investments in real-time and post-evaluates campaign performance.

PopDom, mediaplanning for Overseas Territories

Productive and secure, PopDom is the reference in the Overseas Territories (Reunion, Martinique, Guadeloupe, French Guyana, New Caledonia & Polynesia) to analyse the TV and radio advertising market in its entirety and to manually or automatically plan campaigns, based on all operational criteria of mediaplanning and competitiveness.

Consulting

Changes in the market, necessity to adapt, need to think ahead : in an increasingly complex and moving environment, Popcorn Media meets the needs for expertise and support from the various players of the market (media agencies, sales houses, broadcasters, advertisers and institutions). Our consulting team works with top management teams and helps implement IT solutions.

Studies

Télé Indice hebdo : a weekly analysis of French TV ratings, published every Monday.

Télé Indice fiction : the keys to success of TV drama and movies.

Télé Indice enjeux : the strategic perspectives of the upcoming French TV season.

Our clients

Belgique Dentsu Belgique | GroupM | Havas Media | Mediaplus

Contact

35, rue du Val de Marne 75013 Paris
+33 (0)1 56 89 32 32

MANAGEMENT

Frédéric Hervy
Directeur

CLIENT SERVICE MANAGEMENT

Martine Moussa
+33 (0)1 56 89 32 68

Serge Avril
+33 (0)1 56 89 32 31

SUPPORT

TV support
Radio support

CAREER OPPORTUNITIES

Join us